BIW Press Releases vs. the National Press Release Trends
Every year, we look forward to PRNewswire’s State of the Press Release report. It’s chock full of [...]
Do’s and Don’ts for Writing AI-Optimized Press Releases
Big Ideas Writing has been writing and distributing press releases for clients [...]
Lessons B2B and B2C Email Marketing Can Learn From Each Other
When it comes to email marketing, both B2C (business [...]
25 Ways to Improve Your Integrated Marketing Communication in 2025
It’s that time again! Time to implement your integrated marketing [...]
The Engagement Trifecta for the Win: AI for Content Writing, Human Writers, and Editors
I agree with most of my peers that using AI [...]
Planning a Website Refresh in 2024
Why Planning a Website Refresh in 2024 is a Good [...]
What Do I Post on my Business Social Media? Here’s 65 Ideas!
It’s the age-old question of businesses everywhere: What do I [...]
A Content Writer’s Review of ChatGPT
ChatGPT is nothing short of a dirty word among the [...]
How to Repurpose Content (and Remember to Do It!)
One of the things I’ve learned well while working in [...]
Is Video the Right Medium for Your Personal Message?
When you sit down to write a blog, does your [...]