Project Description

PRO-HOME SERVICES

Pro-Home Services, an external home improvement company, was struggling to manage their marketing activities to stay in front of their customers. They also had a content marketing and search engine optimization process in place but often needed more customized pieces as well as ongoing monthly communication. They were also open to new ideas and opportunities.  

Big Ideas has done the following for them:

  • AWARDS: Nomination and creation of award kit that earned the company the 2015 “Entrepreneurial Excellence” Award
  • PRESS RELEASES:  Press secured in publications including Daily Herald Business Ledger, Patch.com, GAF.com and Chicago Tribune for awards and historic projects.
  • CONTENT WRITING: Monthly contributor to the Pro-Home Services blog, often focused on company news and case studies  
  • EBLASTS: Creative conception and management of monthly e-blast program, advertising monthly specials and company news.
  • WEBSITES: Website content refresh when needed. https://www.pro-homeservices.com/index.php
  • COMMERCIAL VIDEO. Assistance in scripting and interviewing talent onsite for a 30-second TV spot.
  • MEDIA RELATIONS Television appearance on sponsored show, NCTV Business Connection

Big Ideas Writing has helped amplify an ongoing presence for customers to boost conversion on the company’s monthly specials. Our help with media blitzes for special projects and achievements continues to increase their brand awareness and stellar reputation in the exterior home improvement market.